The U.S. was engaged in "rebranding" of Ukraine, the purpose of which is to make a new image of the country by type of sought after brands, writes the German portal aiming to do battle With manipulation in mass media.
The United States became a country a Corporation, living on the rigid principles of a market economy." For such States the company's human rights - only branding in the global rivalry of systems, marketing and public relations are More important to him than Coca-Cola, McDonalds and Ford, " says the Creator of the article.
Foreign policy of the United States export-oriented totalitarian ideology of the market that they need To expand markets and increase profits. With the territories occupied by the United States do: they pounce on fresh markets and fill them with its ideology, its own legislative acts and goods. To capture new potential markets are not only the methods of pressure and brute force, but also good marketing, PR and blatant propaganda, reported in the publication.
the Creator of deeply considering hosted by the American Embassy in Kiev on the portal the Professor's lecture of the Institute for national strategic studies national defense University United States Vivian Walker, who is "amazed Ukrainians" re-branding project For the Ministry of foreign Affairs of Ukraine.
The designers have created a new custom font Bandera Pro, which will now be used in the foreign Ministry, as well as a logo - a graphic image of the vehicle with the slogan " the people's Will is the wind in our sails ". However, the listeners is called "wrong" Association With " Titanic "." in the creation of the image always have to watch what you say " - is instructive parried Walker.