Finnish company Rovio Entertainment, Creator of the fashion games for mobile devices Angry Birds, reported a decline in profits and revenues in the past year.
Operating profit of the company for that period decreased by significant 73 %, which is directly related to the weak sales of products under its main brand.
As they say the press release of the company's operating profit in 2014 amounted to 10 million euros, compared to 36.5 million euros a year earlier, however, the revenue decreased to 158,3 million euros with 173,5 million euros. Taking into account the opinion of the Finns, it happened as a result of the decrease in profits from the sale of licenses and branded products.
How professionals think that the drop is due, in particular, deteriorating demand for physical goods licensed Angry Birds, such as soft toys, clothes and drinks. Their fame was once impressive: in 2012 in Finland drinks with logo Angry Birds has sold Pepsi and Coke, and manufacturer of soft Toy
sections: World News, Economics