Megan Fox is the new spokesmodel for Emporio Armani Underwear and Armani Jeans starting from Spring/Summer 2010, WWD reports. The film vixen takes over the role from Victoria Adams, who dressed down to her Armani underwear last year for a steamy campaign featuring her and husband David Beckham.

Concerning her new role, Megan is reported to have had a photo shoot with famed photographers Mert Alas and Marcus Piggott in Los Angeles over the weekend. The new Armani images featuring the 23-year-old actress will start running worldwide in January.

Late last week, Armany signed soccer stud Cristiano Ronaldo as the new spokesmodel for Emporio Armani Men`s Underwear and Armani Jeans starting from Spring/Summer 2010. He replaces current model David Beckham, who has been developing his very own men`s underwear line.

Unlike David and Victoria, Megan and Cristiano will not appear in any of Armani`s images together, WWD reports.
sections: Celebrities