This question has tried to answer the participants Skolkovo Startup Village - the largest event in the field of innovation. Research specialists in the study of new materials and their properties are constantly developing. However till now in Russia, as in many other countries, there is a wide experience of introduction of innovations on the market. For example, in the framework of the conference there were presented more than 2000 interesting startups, but how to ensure the application of these ideas in practice? Sergey Dmitruk, R